The Good Breast, A Documentary

THE GOOD BREAST directed by Bernadette Wegenstein will be at the Bentonville Film Festival (BFF) on Wednesday, May 4th at 5pm.

BFF’s announcement of the 2016 lineup:

Among the debuts are Running Wild, a Sharon Stone-led horse drama in which a young widow seeks to save her floundering business and heal her broken heart by launching a convict rehabilitation program, and The Good Breast, a poignant documentary about the grueling battle of breast cancer.



About The Good Breast

Four women and their surgeon share their diverse and emotional journeys as they face the challenges of breast cancer. Their experiences reveal how the breast is far more than just an organ, but contains within it all the history, suffering, and power of female identity.

(USA/Italy) World Premiere, 95 min.


“The Good Breast… takes viewers behind the scenes of America’s cultural obsession with breast cancer, one that is fueled by hype and the perpetual promise of cure. We meet real people, patients and physicians alike, as they confront tough decisions about how best to deal with a potentially life-threatening disease and its impact on their lives.”

— Gayle Sulik, author of Pink Ribbon Blues: How Breast Cancer Culture Undermines Women’s Health

“The Good Breast takes an unflinching look at the experiences of women learning to live with a breast cancer diagnosis. The filmmakers had extraordinary access to the women, their families, and the doctors that treated them. TGB was shot with great sensitivity, but never “sugar coats.” The disease’s effects go far beyond the physical body. It effects social, psychological and spiritual dimensions of life. Patients battle cancer on each dimension. For some the breast cancer journey leads to tragedy; for others it leads to triumph. But for all who view this film it will lead to enlightenment.”

Thomas A. LaVeist, PhD Chair and Professor – Department of Health Policy and Management, Milken Institute School of Public Health, George Washington University

“This is a rare insight into the rising rates of contra-lateral mastectomies in the US. The film gives an insight into these reasons which are normally hard to classify.”

Robert A. Aronowitz, M. D. Department Chair — University of Pennsylvania, Department of History and Sociology of Science

“I really liked how one did not know where the stories were going just like in real medical practice. I cannot remember breast cancer documentaries where women switch doctors and have procedures that fail. Plus men leaving. Plus women believing in miracles and watching how their skeptical doctors deal with this. To the degree that one can document these, The Good Breast is much more real than others. Schnaper keeps our attention because you do not know what she will say. Of course, her passion and commitment to her patients shines through.”

Barron Lerner, M. D., Professor of Medicine and Population Health – Division of Medical Ethics, New York University

“The Good Breast is essential viewing for anyone who has had breast cancer, who knows someone with breast cancer, or who has lost someone to breast cancer. No other film that I know of has reached so deeply into the lives of the women struggling with this disease, and shown their fight with such honesty, empathy, and love.”

Marc Shmuger, Former Universal Pictures Chairman, Current Head of EuropaCorp

Watch the Trailer (Watch on YouTube)

About the Director

Bernadette Wegenstein is an Austrian-born Professor at Johns Hopkins University where she is also the founder and director of the Center for Advanced Media Studies. She is author of the several influential books in the field of media studies, such as Getting Under the Skin: Body and Media Theory (MIT Press, 2006) and The Cosmetic Gaze: Body Modification and the Construction of Beauty (MIT Press, 2012).

Bernadette has also produced and directed the documentaries Made Over in America (55 min Icarusfilms, 2008) and co-directed See You Soon Again (65 min The Cinema Guild, 2012), which was theatrically released in Austria and aired on PBS and on Austrian and German national television in 2013. She is also a programmer for the Austrian Human Rights Film Festival thishumanworld.

About BFF

BFF, co-founded by Geena Davis, is a one of a kind annual event which champions women and diversity in all aspects of entertainment media. The festival will feature approximately 34 films in competition including 16 documentaries and 18 narratives and expands its platform with the addition of a short film competition.

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"women urged to get screened because it might save their lives. But that’s only 1 possible outcome, and it’s the least likely one" @cragcrest

“Pink Ribbon Blues”

Paperback includes a new Introduction on fundraising controversies and a color insert with images of, and reactions to, the pinking of breast cancer (2012).

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"Seeing clearly through the pink haze" Toronto Sun

*Sad face*: Being happy does not help you live longer" New Scientist

How should we address breast cancer when norms continually change? The Guardian

Your Fun 'No Bra Day' Photos Are Overshadowing Terminal Breast Cancer Patients Broadly

Backlash against “pinkwashing” of breast cancer awareness campaigns BMJ

Breast Cancer to Rise 50 Percent by 2030? Hey, Not So Fast! Health News Review

Breast Cancer: The Flaws in the Cause

How to Make the Biggest Impact With Your Breast Cancer Donations Money

The Very Pink, Very Controversial Business of Breast Cancer Awareness Racked

NFL, Pink Ribbons Not Enough to Win over Women CNN

3 Questions We Need to Answer for Breast Cancer Awareness Month Chronicle of Philanthropy

The problem with National Breast Cancer Awareness Month Women's Health Magazine

Pink Ribbon Envy: Living with an Uncool Cancer The Nib

A Year After Bombings, Some Say 'Boston Strong' Has Gone Overboard NPR, All Things Considered

Canadian Mammogram Study KCRW, NPR Affiliate

Time to Debunk the Mammography Myth CNN

Breast Cancer: Awareness, Activism & Pinkwashing NPR Charlotte

Buying Pink Al Jazeera's The Stream Watch »

The Pink Backlash Orlando Sentinel

Why Jolie's Test Costs So Much CNN

Preventative Mastectomies: Disease and Deception BlogTalkRadio

Angelina Jolie and the 'Breast Cancer Gene' KCRW

Our Feel-Good War on Breast Cancer The New York Times Magazine.

The Story Behind the Pink Ribbon Campaign Sisters Talk Radio

WISH Interview Women's International Summit for Health

Making Cancer About The Patient, Not The Body Part CBS Pittsburgh

Sexy breast cancer campaigns anger many patients USA Today

The perils of pink The Daily

Komen pink campaign creates breast-cancer blues for some Dallas Morning News

A yellow flag for the NFL's pink New York Daily

Gayle Sulik named #7 in SharecareNow’s Top 10 Online Influencers in Breast Cancer

Breast cancer cancer causes so easily derailed Philly Inquirer

Komen Charity Under Microscope for Funding, Science Reuters

The Fight Against Cancer - And Abortion?

Susan G. Komen For the Cure defunds Planned Parenthood. In Deep with Angie Coiro

Amid Breast Cancer Month, Is there Pink Fatigue? NPR's All Things Considered

How is Breast Cancer Culture Undermining Women's Health? America’s Radio News Network

Pink Ribbon Culture and Breast Cancer The Kojo Nnamdi Show

The Big Business of Breast Cancer
Marie Claire

Does Breast Cancer Awareness Month Crowd Out Other Diseases? Slate

Pink Inc. Has Many Starting to See Red The Sacramento Bee

Get Your Pink Off Ottawa Citizen

Komen Pink Ribbons Raise Green and Questions USA Today