A few words about Jody Schoger

Our friend and colleague Jody Schoger died on May 18th at age 61 from metastatic breast cancer. She learned of her recurrence in April of 2013, following a 15-year remission. The news was shocking and devastating. But Jody, ever the rational and reflective patient advocate, shared her thoughts on the only ‘good’ way to cope with this new reality, one . . . → Read More: A few words about Jody Schoger

We Love You, Jody

In the spring of 2013, our friend and colleague Jody Schoger was diagnosed with a breast cancer recurrence. After 15 years of remission, she was thrown back into breast cancer treatment. Only this time, it was a metastatic lobular breast cancer and life changed forever.

Living with an incurable cancer meant coming to terms with being in active treatment for . . . → Read More: We Love You, Jody

Being happy does not help you live longer

I was interviewed a few weeks ago for an article in New Scientist on the optimism fallacy– that tempting but fallacious idea that being upbeat can keep you healthy and save your life.

The power of positive thinking has passed into folklore, helping to fuel a large self-help industry – not to mention people who like to post “inspirational” quotes . . . → Read More: Being happy does not help you live longer

“The Teal Before the Pink” Featured in OUPblog Anniversary Collection

The OUPblog Tenth Anniversary Book: Ten Years of Academic Insights for the Thinking World celebrates the incisive works that made the OUPblog an unrivaled source for sophisticated learning, understanding, and reflection. Thirty-four (of over 8,000) blog articles have been hand-picked by Oxford University Press editors and regular OUPblog contributors to represent the Press’s commitment to excellence in research, scholarship, and . . . → Read More: “The Teal Before the Pink” Featured in OUPblog Anniversary Collection

In Memoriam, Lisa Bonchek Adams

I already posted this on the Breast Cancer Consortium. But I share it here too. I had a chance to do an interview with Lisa Adams and Dr. Susan Love on Al Jazeera’s The Stream in October 2013. [You can watch it here.] I loved seeing Lisa on the screen. She gave me such strength, and reminded everyone about . . . → Read More: In Memoriam, Lisa Bonchek Adams

Pink Ribbon Blues in hospital gift shop

…between Bible Word-Finds and the Daily Wisdom for Dog Lovers planner…This is progress!

Thank you to the dear Illinois reader who emailed this photo to me. It made my day. 😉

Mar. 18: Gayle Sulik Keynote at University of the Pacific in Stockton, CA

I’ll be giving a keynote presentation on “Moving Beyond Awareness: A Changing Breast Cancer Landscape” next Tuesday (March 18, 2011) at the University of the Pacific in Stockton, CA. If you are in the area, please come on by! There will be a reception prior to the talk at 5:30 pm, the talk at 6:00 pm, and a book signing . . . → Read More: Mar. 18: Sulik Keynote at University of the Pacific in Stockton, CA

The Politics of Pink, Plus Recap


Breast cancer used to be a tragedy, something that was not okay. There was no glory, or honor, or cuteness. Now, thanks to the commercialization of the cause, the disease has been glorified, a girly version of the hero’s journey. Run the race, wear the T-shirt, buy the teddy bear. And if you’re . . . → Read More: The Politics of Pink

Breast Cancer Consortium Quarterly is Out! (2013, Issue 4)

The breast cancer awareness season was busy for Breast Cancer Consortium partners and contributors as we work diligently to change the breast cancer paradigm.

Cathie Malhouitre’s Au Sein De Sa Difference offered two events in France, a screening of “Pink Ribbons, Inc.” and a colloquium on living with cancer. Grazia de Michele organized a screening of “Pink Ribbons, Inc.” . . . → Read More: Breast Cancer Consortium Quarterly is Out (2013, Issue 4)

Buying Pink? I'll be on Al Jazeera's The Stream Friday (10/11) 7:30EST to discuss.

I’ll be talking live about #pinkwashing on @AJAMStream Friday at 7:30EST. Join the conversation using #AJAMStream

October is Breast Cancer Awareness Month so you’ve probably noticed more pink products on the shelves as companies promote awareness campaigns. But many businesses are accused of “pinkwashing” – plastering pink on their products to make a profit, while some are reportedly using cancerous . . . → Read More: Buying Pink? I’ll be on Al Jazeera’s The Stream Friday, 7:30EST to discuss.

"women urged to get screened because it might save their lives. But that’s only 1 possible outcome, and it’s the least likely one" @cragcrest cutt.ly/jei8WJr

“Pink Ribbon Blues”

Paperback includes a new Introduction on fundraising controversies and a color insert with images of, and reactions to, the pinking of breast cancer (2012).

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"Seeing clearly through the pink haze" Toronto Sun

*Sad face*: Being happy does not help you live longer" New Scientist

How should we address breast cancer when norms continually change? The Guardian

Your Fun 'No Bra Day' Photos Are Overshadowing Terminal Breast Cancer Patients Broadly

Backlash against “pinkwashing” of breast cancer awareness campaigns BMJ

Breast Cancer to Rise 50 Percent by 2030? Hey, Not So Fast! Health News Review

Breast Cancer: The Flaws in the Cause iafrica.com

How to Make the Biggest Impact With Your Breast Cancer Donations Money

The Very Pink, Very Controversial Business of Breast Cancer Awareness Racked

NFL, Pink Ribbons Not Enough to Win over Women CNN

3 Questions We Need to Answer for Breast Cancer Awareness Month Chronicle of Philanthropy

The problem with National Breast Cancer Awareness Month Women's Health Magazine

Pink Ribbon Envy: Living with an Uncool Cancer The Nib

A Year After Bombings, Some Say 'Boston Strong' Has Gone Overboard NPR, All Things Considered

Canadian Mammogram Study KCRW, NPR Affiliate

Time to Debunk the Mammography Myth CNN

Breast Cancer: Awareness, Activism & Pinkwashing NPR Charlotte

Buying Pink Al Jazeera's The Stream Watch »

The Pink Backlash Orlando Sentinel

Why Jolie's Test Costs So Much CNN

Preventative Mastectomies: Disease and Deception BlogTalkRadio

Angelina Jolie and the 'Breast Cancer Gene' KCRW

Our Feel-Good War on Breast Cancer The New York Times Magazine.

The Story Behind the Pink Ribbon Campaign Sisters Talk Radio

WISH Interview Women's International Summit for Health

Making Cancer About The Patient, Not The Body Part CBS Pittsburgh

Sexy breast cancer campaigns anger many patients USA Today

The perils of pink The Daily

Komen pink campaign creates breast-cancer blues for some Dallas Morning News

A yellow flag for the NFL's pink New York Daily

Gayle Sulik named #7 in SharecareNow’s Top 10 Online Influencers in Breast Cancer

Breast cancer cancer causes so easily derailed Philly Inquirer

Komen Charity Under Microscope for Funding, Science Reuters

The Fight Against Cancer - And Abortion? Salon.com

Susan G. Komen For the Cure defunds Planned Parenthood. In Deep with Angie Coiro

Amid Breast Cancer Month, Is there Pink Fatigue? NPR's All Things Considered

How is Breast Cancer Culture Undermining Women's Health? America’s Radio News Network

Pink Ribbon Culture and Breast Cancer The Kojo Nnamdi Show

The Big Business of Breast Cancer
Marie Claire

Does Breast Cancer Awareness Month Crowd Out Other Diseases? Slate

Pink Inc. Has Many Starting to See Red The Sacramento Bee

Get Your Pink Off Ottawa Citizen

Komen Pink Ribbons Raise Green and Questions USA Today