Komen, Still Spreading Screening Hype

Komen-Science-Denialism1

I was taken aback a moment ago when I came across a Facebook update from yesterday posted by a Komen Affiliate. It was advertising free mammograms. There is nothing wrong with offering free mammograms per se, but the announcement included a heavily scrutinized advertisement that claims getting screened is the key to surviving breast cancer. It isn’t. If concern about Komen’s misrepresentation of scientific information sounds familiar, it’s because we’ve already been over this.

Professors Steven Woloshin, MD, and Lisa M. Schwartz, MD, . . . → Read More: Komen, Still Spreading Screening Hype

The false narratives of pink ribbon month, redux

Christie Aschwanden photo

Christie Aschwanden is an award-winning freelance writer and editor. She is a contributing editor for Runner’s World and was a contributing editor for Health from 2000 to 2010. She has been a contributing writer for Skiing and her articles and essays have appeared in more than 50 other publications including The New York Times, The Los Angeles Times, The Washington Post, O—the Oprah Magazine, Men’s Journal, Slate, NPR, Mother Jones, National Wildlife, Backpacker, Reader’s Digest, Self, WebMD, Science, Cell and New Scientist. Christie has also written and edited books and reports for the World Health Organization, the National Institutes of . . . → Read More: The false narratives of pink ribbon month, redux

The real scandal: science denialism at Susan G. Komen for the Cure®

Journalist Christie Aschwanden has written one of the finest essays I’ve read about the “false narrative” (i.e., the fairytale notion that breast cancer is a uniformly progressive disease that starts small and only grows and spreads if you don’t stop it in time), and its use in selling wholesale screening, along with accompanying lifestyle and product placements, to the masses. With permission, the Pink Ribbon Blues Blog republishes Christie Aschwanden’s essay: “The real scandal: science denialism at Susan G. Komen for the Cure,” originally published . . . → Read More: The real scandal: science denialism at Susan G. Komen for the Cure®

A Call for Responsible Reporting

Andrea Mitchell MSNBC

On September 7th, NBC’s Andrea Mitchell told viewers that on a “personal note” she was “now among the one in eight women in this country…who have had breast cancer.”

In her one-minute reveal about how her summer vacation ended with a diagnosis instead of a hiking trip, Ms. Mitchell assured viewers that her breast cancer was found “during her annual screening…at its earliest stage,” and that it “had not spread.” As evidence of her successful treatment, she said, “I’m already back . . . → Read More: A Call for Responsible Reporting

Look Out for Pinktober

Look around. You can already see it gaining momentum. The rise of PINK OCTOBER, that gargantuan commercialized, media-friendly, feel good activity of the year. It’s almost like Christmas! Only instead of red and green, we see a plethora of pink draping across the social landscape, as lovely and innocent as new fallen snow. In the midst of peace and good will toward women, we see individuals, organizations, and corporations putting on their best advertising and public relations campaigns to scramble for a bigger piece . . . → Read More: Look Out for Pinktober

Feeling Good About Cause Marketing?

The billions raised from industry and the philanthropic community toward the war on breast cancer is supposed to make people feel good about pink ribbon consumption and cause marketing. It’s supposed to win-win for the companies and the charities. After all, a corporation sells products, increases public visibility and consumer loyalty, and gains economic advantage. In return a non-profit organization receives a portion of proceeds from the sale of some product or service, increases awareness of its mission, usually gets free advertising, and improves its budget. . . . → Read More: Feeling Good About Cause Marketing?

New @ASCO guidelines on the screening, assessment & care of anxiety & depressive symptoms in adults w/cancer ascopost.com/ViewNews.aspx?… #bcsm

“Pink Ribbon Blues,” Book

Paperback includes new Introduction on fundraising controversies and color insert with images of, and reactions to, the pinking of breast cancer (2012).


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Recent Sulik Interviews

A Year After Bombings, Some Say 'Boston Strong' Has Gone Overboard NPR, All Things Considered

Canadian Mammogram Study KCRW, NPR Affiliate

Breast Cancer: Awareness, Activism & Pinkwashing NPR Charlotte

Buying Pink Al Jazeera's The Stream Watch »

The Pink Backlash Orlando Sentinel

Preventative Mastectomies: Disease and Deception Listen to BlogTalkRadio »

Angelina Jolie and the 'Breast Cancer Gene' Listen to KCRW »

Our Feel-Good War on Breast Cancer. The New York Times Magazine.

The Story Behind the Pink Ribbon Campaign Sisters Talk Radio

WISH Interview Women's International Summit for Health

Making Cancer About The Patient, Not The Body Part CBS Pittsburgh

Sexy breast cancer campaigns anger many patients USA Today

The perils of pink The Daily

Komen pink campaign creates breast-cancer blues for some Dallas Morning News

A yellow flag for the NFL's pink New York Daily

Gayle Sulik named #7 in SharecareNow’s Top 10 Online Influencers in Breast Cancer

"Breast cancer cancer causes so easily derailed" Philly Inquirer

"Komen Charity Under Microscope for Funding, Science" Reuters

"The Fight Against Cancer - And Abortion? Salon.com

"Susan G. Komen For the Cure defunds Planned Parenthood." In Deep with Angie Coiro

"Amid Breast Cancer Month, Is there Pink Fatigue?" NPR's All Things Considered

"How is Breast Cancer Culture Undermining Women's Health?" America’s Radio News Network

"Pink Ribbon Culture and Breast Cancer" The Kojo Nnamdi Show

"The Big Business of Breast Cancer" 
Marie Claire

"Does Breast Cancer Awareness Month Crowd Out Other Diseases?" Slate

"Pink Inc. Has Many Starting to See Red" The Sacramento Bee

"Get Your Pink Off" Ottawa Citizen

"Komen Pink Ribbons Raise Green and Questions" USA Today

** MORE MEDIA LINKS **
** MORE RADIO INTERVIEWS **