The She-ro

Ch3 Cancer VixenSuperCROP

She is the protagonist of the epic breast cancer survivor story.

She exists in many iterations; in magazines, advertisements, news stories, and awareness events.

She is a superwoman who courageously, passionately, and aggressively battles disease.

She faces tremendous difficulties.

With style and optimism, she learns from her experience, is transformed, and shares lessons learned.

She is the SHE-RO, the triumphant survivor who fights breast cancer and wins.

Those who do not embrace her have no place in pink ribbon culture.

Cancer Vixen: A She-ro . . . → Read More: The She-ro

Rethinking, Reclaiming, and Remaining Compassionately Pink

Today’s Pink Ribbon Blues essay is written by Molly Brenner, a senior at Vassar College whom I met last fall after giving a lecture on pink ribbon culture. —

Molly Brenner

In the summer of 2010, I worked as a Program Operations intern at Strong Women, Strong Girls, a nationally recognized after-school mentoring program for girls in grades 3 through 5. The organization focuses on teaching girls how to build relationships and skills while modeling these characteristics through historical and contemporary “strong women.” Each fall, . . . → Read More: Rethinking, Reclaiming, and Remaining Compassionately Pink

Breast Cancer Avatars on Second Life?

Indeed. You can have have virtual breast cancer, wear pink t-shirts, attend pink ribbon fund raising events, and even go to a support group. I’m speechless. Luckily, Anna Rachnel who writes The Cancer Culture Chronicles is not. What follows is Rachnel’s post about second life, titled “Virtual Breast Cancer.”

Virtual Breast Cancer by Anna Rachnel (October 22, 2010)

Today I thought I would take you for a magical mystery ride into a real-life Bizarro World.  So strap yourself in, sit back and . . . → Read More: Breast Cancer Avatars on Second Life?

Featuring Sharon Blynn and JaneRA

Sharon Blynn is beautiful. And, she’s bald. Diagnosed with ovarian cancer at the age of 28, Blynn lost her hair to chemotherapy. What was initially an emotionally devastating experience turned into a mission to expand notions of beauty to include bald women. After completing her treatment she started Bald is Beautiful to “flip the script” and show that women could boldly, and baldly, go where few women have gone before. To this end, Blynn targeted the fashion industry, hoping to diversify the images used . . . → Read More: Featuring Sharon Blynn and JaneRA


An Excerpt from Pink Ribbon Blues–

In the early 1990s, it seemed as though society was ready to confront breast cancer. Breast cancer activism was starting to gain momentum in extending public outreach, increasing research funding, and gaining a seat at the public policy table. In August 1993, the New York Times Magazine published a story about the achievements of the breast cancer movement with the title, “You Can’t Look Away Anymore.” The caption referred both to the success of the movement in agitating . . . → Read More: Remembrance

What’s In A Color?

PINK—a pale tint of red lightened with a bit of white. That’s pink in the color palette.  But pink does more than occupy a unique position in the visual spectrum. This slightly reddish hue is imbued with meaning. In the last two decades the color pink, through its association with the pink ribbon, has come to represent the general cause of breast cancer. Yet, the color pink exists within a deeper semiotic system that is encoded with gender. Pink represents femininity: emotionality, beauty, morality, . . . → Read More: What’s In A Color?

“Pink Ribbon Blues,” Book

Paperback includes new Introduction on fundraising controversies and color insert with images of, and reactions to, the pinking of breast cancer (2012).

Order the Paperback » 

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Recent Sulik Interviews

A Year After Bombings, Some Say 'Boston Strong' Has Gone Overboard NPR, All Things Considered

Canadian Mammogram Study KCRW, NPR Affiliate

Breast Cancer: Awareness, Activism & Pinkwashing NPR Charlotte

Buying Pink Al Jazeera's The Stream Watch »

The Pink Backlash Orlando Sentinel

Preventative Mastectomies: Disease and Deception Listen to BlogTalkRadio »

Angelina Jolie and the 'Breast Cancer Gene' Listen to KCRW »

Our Feel-Good War on Breast Cancer. The New York Times Magazine.

The Story Behind the Pink Ribbon Campaign Sisters Talk Radio

WISH Interview Women's International Summit for Health

Making Cancer About The Patient, Not The Body Part CBS Pittsburgh

Sexy breast cancer campaigns anger many patients USA Today

The perils of pink The Daily

Komen pink campaign creates breast-cancer blues for some Dallas Morning News

A yellow flag for the NFL's pink New York Daily

Gayle Sulik named #7 in SharecareNow’s Top 10 Online Influencers in Breast Cancer

"Breast cancer cancer causes so easily derailed" Philly Inquirer

"Komen Charity Under Microscope for Funding, Science" Reuters

"The Fight Against Cancer - And Abortion?

"Susan G. Komen For the Cure defunds Planned Parenthood." In Deep with Angie Coiro

"Amid Breast Cancer Month, Is there Pink Fatigue?" NPR's All Things Considered

"How is Breast Cancer Culture Undermining Women's Health?" America’s Radio News Network

"Pink Ribbon Culture and Breast Cancer" The Kojo Nnamdi Show

"The Big Business of Breast Cancer" 
Marie Claire

"Does Breast Cancer Awareness Month Crowd Out Other Diseases?" Slate

"Pink Inc. Has Many Starting to See Red" The Sacramento Bee

"Get Your Pink Off" Ottawa Citizen

"Komen Pink Ribbons Raise Green and Questions" USA Today